Sery Cosmetics 

The Brand

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Sery Essentials is a cosmetics brand that is dedicated to helping millennials take control of their beauty and express themselves fearlessly. 

The Conundrum

Sery Essentials approached us to accomplish its goal of increasing its brand awareness and presence among millennials.
 
The Odd Way Out

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The strategy we implemented included developing a robust social media presence across all their platforms. The research and analysis of Sery’s target demographic, allowed us to craft a creative visual marketing campaign that showcased the product lines and celebrated Sery’s diverse color palette. Furthermore, the visuals used in the campaign were designed to catch the attention of millennials, with a modern and clean aesthetic.